Social Marketing
Be Social, Meet Guests
A strong social media presence is vital to your property and should be an integrated part of your hotel Internet marketing strategy. Travel planning has been fundamentally changed by social media and mobile marketing. Travel shoppers want to consume, connect, and contribute to companies in new ways with social media leading the way. User generated content, like comments and reviews, are increasingly influencing decisions about hotel booking purchases.
It's important your property participates with a social marketing and consumer review strategy for success.
Advantages include:
- Social media planning and consultation to help establish and grow your social media presence
- Set up or optimization and customization of any social page including, Facebook, Twitter, TripAdvisor, Flickr, YouTube, and more.
- Online reputation monitoring and customer review responses
- Ongoing campaign management
- Easy dashboard access for custom tracking and measurement of reservations and conversions
- Property staff training and education on the latest best practices
- Property blog and RSS feed setup
