New Features to Vizergy® Marketing System Drives Customers’ Growth
Leading marketing company enhances software to help clients make intelligent data-driven marketing decisions to improve direct bookings.
JACKSONVILLE, Fla., July 22, 2021 – Vizergy® Digital Marketing implemented significant software enhancements to provide more meaningful and actionable information for clients. New features recently added to Vizergy’s platform include additional data visualization, integrations and tools that empower clients to make smarter digital marketing decisions, improving website performance optimization, conversion and channel productivity. The software updates are ongoing improvements to Vizergy’s all-in-one digital sales and marketing system to help clients meet the challenges of today’s fast-paced, highly competitive and technologically demanding world.
“A huge benefit of our cloud-based marketing system is that when we do enhancements, all of our clients get to take advantage of the new and improved functionalities,” said Addams England, Vizergy Chief Operating Officer (COO). “Clients have instant access to these features to improve website performance and direct sales.”
Among others, the updates to the Vizergy Marketing System include:
Upgrades to Homepage Dashboard — Greater data visualization aids clients in developing their digital marketing strategy and making immediate changes based on the data. Highlighting actionable performance and engagement metrics for CMS website/domain and additional marketing channels, helping clients decipher large amounts of data to improve visitor conversion and lead engagement.
Enhanced Website Leads Reporting — Including a year-to-date (YTD) summary of forms submissions, conversion rates and opt-ins. Report on form performance and analysis of the data collected, allowing clients to optimize website forms and measure lead engagement.
Full Integration of Google My Business™ — Giving clients the ability tomeasure local search engine engagement and manage the Google My Business capabilities through a single platform.
Enhanced Security with Two-Factor Authentication — Ensuring the highest level of protection for clients’ data, significantly decreasing the risk of unauthorized access and system breaches.
Vizergy’s customer-centric platform enables clients to make intelligent, data-driven marketing decisions. “We continue to analyze how our customers use our tools, meeting with our customers on their needs and surveying our staff to make sure we’re continually building a very robust system,” said England.
These ongoing software investments continue to provide clients with dynamic tools to drive direct revenue and a competitive advantage to stay ahead of their comp set. Vizergy shows an unwavering commitment to delivering cutting-edge marketing innovations and technology solutions that drive clients’ success.
About Vizergy® Digital Marketing
For more than 20 years, Vizergy has served the hospitality industry with leading marketing technologies, knowledgeable talent and exceptional service for clients worldwide. The company deploys complete travel life-cycle marketing solutions from conversion-optimized website design to award-winning digital marketing programs, reservation solutions, media planning and execution. Vizergy’s platform is touted as the #1 digital marketing system – easy to use, turnkey and SMART, and continually enhanced with tools to help hotels compete and maximize revenue. At Vizergy, hospitality marketing is not only our mission, it’s our sole focus. For more information, please visit Vizergy.com.
Contact: Ryan Ridge