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Vizergy® Partners with Hotel Equities Group, LLC

November 18, 2021
image of a handshake
Hospitality marketing leader collaborates with Hotel Equities to drive more direct business
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Wedding Bells Are Ringing: An Influx in Wedding Travel

August 10, 2021 Jen Cialfi
Couple getting married
Preparing for an Influx in Wedding Group Travel COVID forced countless couples to postpone their weddings last year. Now more cities are opening, and more people are becoming vaccinated, so wedding ceremonies are coming back in full force. Couples are inviting more attendees to their wedding festivities. Guests are eager to attend destination weddings ...
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Vizergy® Marketing System Gets an Upgrade

July 29, 2021
VMS dashboard
Vizergy® Digital Marketing implemented significant software enhancements to provide more meaningful and actionable information for clients. New features recently added to Vizergy’s platform include additional data visualization, integrations and tools that empower clients to make smarter digital marketing decisions, improving website performance optimization, conversion and channel productivity.
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Personalization Improves Conversions

February 25, 2021
personalization
By: Kristen Sullivan   In a world where hyper-targeted ads have been deemed “creepy” and “intrusive,” the fact remains that people prefer personalized messaging that comes from data collection. Most consumers like seeing content applicable to their lives and interests as opposed to something irrelevant. According to  Statista , 90% of consumers find marketing content personalization appealing, and they are more responsive to tailored messages. However, there is a fine line between personalized marketing and marketing that is down-right invasive. The goal is to find a happy ...
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Target Your Local Drive Market

August 13, 2020 Jen Cialfi
couple sunset pool
Reeling-in Regional Travelers Who are Reeling to Get Away
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Vizergy Launches Sleek New Website for Beachcomber Resort & Club

July 09, 2020
beachcomber resort and villas
Site showcases multi-million-dollar renovation and addresses ADA compliance   Beachcomber Resort & Club in Pompano Beach, FL, has partnered with Vizergy Digital Marketing to launch a new website unveiling its multi-million-dollar renovation featuring a stunning new look and wide array of ...
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COVID-19 Recovery Series: Email Marketing

May 21, 2020
email marketing after covid-19
While our industry continues to deal with a state of travel that is breaking all norms, there is actually an opportunity to solidify relationships with your audience. A strong email marketing strategy will keep loyal guests engaged and can even be a source of positive news to your audience as you lead them down the booking path for the future. When they ...
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Vizergy Technology Leads the Industry- a Q&A

Vizergy Technology
More than 20 years ago, Vizergy was founded to help simplify the digital space for hoteliers and make it more profitable. Since Vizergy's founding, we've continued to develop and enhance our digital marketing platforms and technology to empower our hospitality clients to be successful online.  Recently, we sat down Vizergy's Vice President of Information ...
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New CMS Feature: Blog Application

October 21, 2019
blog
Vizergy’s new native blog application is available within the CMS & Platform
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CMS Enhancement: Reviews Feed Application

September 16, 2019
reviews feed
Vizergy’s team of experts released two new reviews feed widgets in the CMS. Introducing the “Reviews Feed- List” in a listing display and “Reviews Feed- Carousel” in a slider display! The new widgets showcase the latest reviews on a property website in a seamless manner. The benefit of displaying credible, third-party authenticated user-generated reviews ...
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VMS Enhancement: Reputation Reviews Feature

reputation
The Vizergy Marketing System’s (VMS) Reputation Reviews feature has been updated with several new enhancements to help clients monitor online guest reviews. These include the addition of Booking.com and Hotels.com as new review sources, an improved Rating Filter option, and a new Trending Keywords feature. These updates allow clients to monitor and better understand ...
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Vizergy Marketing System’s New User Experience

June 19, 2019
new VMS
Vizergy has just launched a brand new user experience for the Vizergy Marketing System (VMS). Say hello to the new and improved  Vizergy Marketing System .  The new look and feel of the VMS is modern, offers new enhancements – such as the addition of Google Local Business Listing on the reputation dashboard, ...
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Brand Consistency with Site Live: Ranchos De Los Caballeros

Ranchos
Ranchos de los Caballeros, a long-time partner with Vizergy, just launched a brand new custom, responsive website with a gorgeous design!  Property Stats: Property Name: Ranchos de los Caballeros Location: Wickenburg, Arizona Room Numbers: 67 guests rooms and 12 suites TripAdvisor: Excellent Rating!  URL: https://www.ranchodeloscaballeros.com/ Custom Website Design:  Here ...
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Crafting Personalized Campaigns to Drive Direct Bookings

personalized
Once you determine a desired target audience, you can begin crafting personalized campaigns that speak to a specific demographic. Mapping personalized content to deliver to a unique audience improves direct bookings on a hotel website. Since the home page is a major landing spot for most visitors, this is where a lot of the ...
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The Importance of Personalization

personalization
Website personalization is all the rage in the travel industry right now and today’s marketers have plenty of opportunity to personalize their users experience. Personalization is a simple step to improve website conversions for hotel properties. Vizergy’s CMS & platform  makes it easy to personalize content and travel suppliers must, because ...
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Digital Marketing Firm Poised for Success in 2019 with Focus on Data Marketing Platform: TargetingHub®

February 26, 2019
success
Vizergy, the hospitality industry’s leading provider in digital marketing software solutions, closed the books on their most successful calendar year ever in 2018. The company, based in Jacksonville, FL, boasts 1,300+ clients in 26 countries. The company grew its customer base and revenue significantly in 2018 with the acquisition of several new large client and multi ...
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