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COVID-19 Recovery Series: Welcome Back Guests with Certainty

July 23, 2020 Kristen Sullivan
woman Thailand pool
With travel resuming after the unprecedented COVID-19 pandemic, travelers are looking for newly implemented safety procedures when determining which hotels to patron. More companies are taking the approach of digitalizing certain aspects of their business to create a contact-less experience that guests will appreciate. Having an interactive, user-friendly website serves as the foundation of your ...
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COVID-19 Recovery Series: Email Marketing

May 21, 2020
email marketing after covid-19
While our industry continues to deal with a state of travel that is breaking all norms, there is actually an opportunity to solidify relationships with your audience. A strong email marketing strategy will keep loyal guests engaged and can even be a source of positive news to your audience as you lead them down the booking path for the future. When they ...
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COVID-19 Recovery Series: Adopting a Data-First Approach to Your Marketing

data marketing strategies_TargetingHub
With life slowing down for so many of us during the shutdown, it is a good opportunity to reflect on where we are and how we can improve on ourselves, both personally and professionally. In order to put together a solid marketing plan after COVID-19, we are encouraging our clients to take a close look ...
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Attracting Business and Leisure Travelers After COVID-19

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As states and countries relax their restrictions on quarantine and social distancing, airlines and hotels will likely start offering generous discounts in order to generate demand and entice travelers back out into the world beyond their front doorstep.  It is already becoming clear that travel segments and behavior are changing as a result of coronavirus and hotels should plan now for ...
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COVID-19: Management During a Crisis

April 22, 2020
COVID-19 Crisis Management Plan
It’s been over a month since COVID-19 travel bans and social distancing mandates have forced the hospitality industry, and much of the world, into a state of shutdown. The coronavirus has changed the way we live our lives and do business.  Above all else this is a humanitarian crisis, and we’re grateful that the Vizergy ...
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