Tag - Search Engine Marketing
Display advertising is a very effective way for hotels to build brand awareness. Unlike pay-per-click text ads, display ads rely more on graphic elements to tell a hotel’s story. Using pictures, logos, text, and even videos to create banners, display ads have a strong impression potential for online travelers.
These banners, which can come ...
Read More About Display Advertising For Hotels
Ranchos de los Caballeros, a long-time partner with Vizergy, just launched a brand new custom, responsive website with a gorgeous design!
Property Stats:
Property Name: Ranchos de los Caballeros
Location: Wickenburg, Arizona
Room Numbers: 67 guests rooms and 12 suites
TripAdvisor: Excellent Rating!
URL: https://www.ranchodeloscaballeros.com/
Custom Website Design:
Here ...
Read More About Brand Consistency with Site Live: Ranchos De Los Caballeros
Vizergy’s Senior Manager of Search Marketing Services, Trish Leighton, dives into some frequently asked questions about search engine optimization from hoteliers.
How do I know that we are targeting the right keywords? Should there be variations of keywords on our website in order to rank for them all?
Google is looking for a ...
Read More About SEO FAQ’s for Hoteliers
Backlinks are incoming links to your website from other websites. These links to your website are viewed as votes of confidence to search engines. It means your property’s website is important and relevant enough for other websites to link to and associate themselves with.
Quality vs. Quantity of Backlinks:
In the past, backlinks were ...
Read More About Why Backlinks Are Important for Hotel SEO
Check out how Wordstream’s 20-Minute Work Week improved our team’s productivity by 39%.
WordStream Customer Spotlight: click here to read the full feature.
Whether you’re operating a small boutique inn or a large chain of hotels, digital marketing can often fall to the back burner as you deal with the immediate concerns ...
Read More About WordStream: Spotlight on Vizergy, Agency to the Hospitality Stars
With voice search being the latest innovation in the world of digital search, Vizergy has received several questions and concerns from clients about being optimized for voice search.
Chances are, if you have searched for tips on preparing for voice search, you have been inundated with article after article leading with the same statistic, ...
Read More About The Truth About Voice Search
