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Case Study: Attracting Hotel Guests Using Digital Display Ads

naples
A new oceanfront hotel generated over half a million impressions & a 46:1 ROI with a display ad campaign. Client Profile Our client’s property is a 183 room, oceanfront hotel located in downtown Naples, FL on the Gordon River and just a short walk to the beach. The hotel features a resort style pool ...
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Data Drives New Online Presence for Napa Valley’s Bardessono Hotel & Spa

December 04, 2018
Bardessono
Vizergy , the travel industry’s leading provider in Digital Marketing, launched its most recent project with Napa Valley’s  Bardessono Hotel & Spa . For more than 20 years, Vizergy Digital Marketing has been the go-to digital marketing brand for the hospitality industry. Offering the best technology platforms, website design and digital ...
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Vizergy Gives Back

November 28, 2018
Viz gives back
The holiday season, an often-difficult time of year for many, is an optimal time to give back to those in need. Vizergy Digital Marketing has once again partnered with  Bright Holidays , a public charity based in Jacksonville, FL to help underprivileged students and families during the holidays. Since discovering the underfunded ...
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Client Success Story: Boosting Return With A Revamped PPC Campaign

October 30, 2018
PPC
Have you been running PPC Campaigns for a while and results aren’t meeting your expectations? It might be time to revamp!     Instead of casting a broad net with search keywords that could be stretching your budget thin, it is essential to review the data and find those keywords with most ...
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Official Release: Vizergy Digital Marketing Named 10 Fastest Growing Google Solution Provider of 2018

October 22, 2018
Vizergy, the hospitality industry’s leading provider of digital marketing software and services, has been named one of the 10 Fastest Growing Google Solution Providers of 2018, according to  Silicon Valley Review . This recognition not only reaffirms Vizergy’s success in strategic vision and product development but also solidifies its market position as the best technology platform ...
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7 Website Design Tips: User Experience Trends

October 17, 2018
website tips
1. Simple Navigation Website visitors should be able to navigate easily throughout the site using the top navigation bar. Not all website pages need to be featured on the top. A best practice for navigation bars is to only feature most visited pages and nesting the less-visited pages.  2. Functional Animations with a ...
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Pine Barn Inn Site Launch with Mobile In Mind

October 09, 2018
Pine Barn Inn
Optimized for Mobile-First The Pine Barn Inn was built from the ground up with a mobile-first approach in mind. As a result, their website is just as accessible on a mobile device as it is on your desktop computer. The Design Process: Vizergy used their brand new logo and brand guidelines to ...
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Optimizing Your Social Media Strategy

social
Social media can be a very valuable tool for any business, but hoteliers especially. Active social media accounts help to grow brand awareness, tell a property’s story and even increase overall revenue. For hoteliers to accomplish increased traffic through social engagements, it is imperative to have a well thought out social strategy that includes quality content.  ...
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Vizergy Celebrates 20 Years of Success

August 14, 2018
20th anniversary
Vizergy, the hospitality industry’s leading digital marketing and technology company celebrates it’s 20 th  anniversary while enjoying record growth and revenues.  The company, originally branded as Secure-Res, started in 1998 with a goal of helping hotels and resorts solve a common problem: understanding how to capture customers and generate revenue in the early years of ...
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Are you following best practices in e-mail?

July 10, 2018
email campaign
Now more than ever, smart marketers rely on email to reach and engage with their audience. If done right, email can be one of the highest digital marketing ROI channels available. However, without proper list management, your email marketing program may not be performing to its full potential. Gone are the days of ...
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ADA Compliance – What you need to know.

July 10, 2018
ADA
The Vizergy team aims to create websites that are not just beautiful, conversion-driven marketing assets, but user-friendly tools that provide a positive user experience for all visitors.  In an effort to provide positive user experiences to persons with disabilities, It is our policy to make a good faith effort to adhere to industry-standards and ...
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Vizergy Launches New Custom Website for Neighboring Hotel, One Ocean Resort & Spa

April 09, 2018
one ocean
JACKSONVILLE, Fla. –  Vizergy® , the leading intelligent digital marketing solution provider to the travel and hospitality industry, is pleased to announce the launch of  One Ocean Resort & Spa , Northeast Florida’s only artfully-inspired boutique resort’s new website (OneOceanResort.com). “Vizergy is very excited to serve such a fantastic property, right here in our ...
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